Serena Guen is Founder and CEO of SUITCASE Group, which includes Suitcase Media and Suitcase Magazine. Serena launched Suitcase Magazine in 2012, the world’s first multi-media travel and fashion magazine targeting readers with a global mindset. One step ahead of a tour guide, SUITCASE aims to inspire people, to help them discover different destinations and ultimately to change the way people travel. Serena is on the committee of Unicef’s Next Generation London and set up #CookForSyria in 2016 to aid Syrian children. What started as one dinner, turned into hundreds of restaurants offering a Syrian twist to their signature dishes, a best selling cookbook and fundraising more than £700,000 in process. In this episode we discuss how you start a magazine, side-hustles, growth, ambition, fundraising and standing by your idea.
Serena Guen is Founder and CEO of SUITCASE Group, which includes Suitcase Media and Suitcase Magazine. Serena launched Suitcase Magazine in 2012, the world’s first multi-media travel and fashion magazine targeting readers with a global mindset. One step ahead of a tour guide, SUITCASE aims to inspire people, to help them discover different destinations and ultimately to change the way people travel. Serena is on the committee of Unicef’s Next Generation London and set up #CookForSyria in 2016 to aid Syrian children. What started as one dinner, turned into hundreds of restaurants offering a Syrian twist to their signature dishes, a best selling cookbook and fundraising more than £700,000 in process.
In this episode we discuss how you start a magazine, side-hustles, growth, ambition, fundraising and standing by your idea.